Blogging with Steph
Content pillars for creative businesses: the smart way to plan your social media
January 2, 2026
If your social media planning currently feels more of a scramble than a system, you’re not on your own. That’s where content pillars come in.
Read MoreCradling creativity: supporting new parents and new businesses
December 5, 2025
When I became a mother, it felt like there were a lot of similarities to when I started my business. Through both journeys, I have been overwhelmed and full of despair, yet at the same time it was exhilarating and I could see so much potential.
Read MoreFrom the shallow end to the deep end: Why social media marketing is like swimming lengths
November 8, 2025
Every week I spend an hour churning out the lengths and this gives me time to think, which is a rare treat when you're mother to a toddler!
Read MoreSketchbook or portfolio? Where does your social content belong?
October 13, 2025
If you’ve ever stood in your workshop, studio or kitchen wondering whether to post something to your Instagram grid or your stories, you’re not alone.
Read MoreFrom footpaths to feeds: What a sculpture trail can teach us about social media marketing
September 14, 2025
The ‘Trail with a Tale’ sculpture trail is something that has given my family so much enjoyment this summer, as well as so many ideas – so here’s a second blog on the topic!
Read MoreWhat is a guide to getting started with your business social media?
August 29, 2025
If you’ve just set up your business or you’ve been quietly lurking on social media wondering how on earth people make it look so easy, my Guide to Getting Started with Your Business Social Media is your new best friend.
Read MoreCanva templates packages: The design shortcut you didn't know you needed
August 20, 2025
If you've ever said the phrase "I wish there were more hours in the day" - this is the blog for you!
Read MoreWhat a toddler, sculpture trail and your social media have in common
August 13, 2025
I’m all about connecting the dots between what delights people in real life and what engages them online. So, let’s explore what your social media can learn from one small phrase and a very clever sculpture trail.
Read More"What actually is a social media audit? Do I really need one?"
August 8, 2025
“Social media audit” might sound like something only big corporates with matching budgets worry about, but I think its one of the most useful tools for any small business.
Read MorePotty training is sh*t but your social media needn’t be
July 30, 2025
I’ve worked with creatives at various stages of their digital journey. One pattern I’ve seen time and time again? Social media is a lot like toddler toilet training. Here's why.
Read MoreDo you want dutiful or beautiful social media?
July 7, 2025
As you build your online presence, whether personally or professionally, it’s worth asking: do you want your social media to be dutiful or beautiful?
Read MoreHigh Weald Marketing on tour – South East Open Studios 2025
June 25, 2025
As SEOS 2025 encapsulated Kent and East Sussex from 6-22 June, I decided to create for myself a tour of studios across the High Weald area to meet the people behind the Instagram accounts and see some of our region’s most vibrant creative spaces.
Read MoreWhat to do in Quarter 3 on your social media: Suncream, sea and social media strategy!
May 29, 2025
Quarter 3 is just around the corner. Whilst you might be thinking about jetting off on holiday, trying to come up with activities to entertain the kids or hoping for a summer without a sun burnt neck, its important to keep your social media going at the same time.
Read MoreWhere to start with social media marketing: A beginner’s guide for creative business owners
May 6, 2025
Social media can feel like both a blessing and a curse. On one hand, it’s a free way to reach unlimited numbers of people. On the other, it can be completely overwhelming — hashtags, reels, algorithms, engagement rates… the list goes on and on!
Read MoreWhat does High Weald Marketing actually do?
April 23, 2025
I founded High Weald Marketing to empower you, the creative sector. I have a passion for storytelling and getting your wares in front of your dream audience.
Read MoreFlorists: Do you want a grid that's as beautiful as your bouquets?
February 28, 2025
Today is National Floral Design Day, so I thought I'd take the opportunity to support florists in making their grid as gorgeous as their geraniums.
Read MoreAwareness days in 2025 for UK creative businesses
January 10, 2025
I have searched high and low, and come up with awareness days for all you creatives out there. Whether you're a maker or baker, florist or artist, there's something for you.
Read MoreThree epiphanies I've uncovered in social media marketing
January 6, 2025
We all know the world of digital marketing is very fast-paced, which can feel very overwhelming, but there are some elements which remain consistent and help you to communicate and engage with potential customers and turn them into a loyal following.
Read MoreThree ways to make the most of social media before Christmas
December 5, 2024
What's the key to standing out during one of the busiest and most competitive times of the year? Harnessing the power of social media and using it as your digital shop window.
Read MoreSocial Media Marketing: Lessons from Parenting a Toddler
November 28, 2024
At High Weald Marketing, I mix tales of motherhood and marketing – the two things I know most about! You might wonder how the two are connected, so read on to find out…
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